If you can’t retain length due to constant breakage, this “miracle” mask is just the fix for your hair needs. The mask is formulated with keratin, which reinforces protein back in the hair to strengthen...

On Tuesday, October 10th, 2023, Carolyn Aronson, CEO & Founder of It's a 10 Haircare, was bestowed the honor of receiving the key to the city of Miami via proclamation by Mayor Francis X. Suarez. This achievement came in celebration of the...

Carolyn Aronson, the CEO, and founder of It's a 10 Haircare, started her company in 2005 after developing the formula of what would become her signature Miracle Leave-In conditioner, which now sells 17 million bottles...

It’s a 10 proves you don’t have to pay a pretty penny for perfect results. If your hair is at a seven, then give it the treatment it deserves with this leave-in conditioner that detangles,...

Carolyn Aronson, founder and CEO of haircare brand, It's A 10 Haircare, and Be A 10 Cosmetics, which features a collection of multi-functional, easy-to-use cosmetics products, received a Legacy Award at the first ever Change-Makers' Gala...

You don’t have to spring for luxury shampoo to get incredible moisture! It’s a 10 offers a shampoo and conditioner that moisturize and soften your hair while soothing your scalp. The shampoo includes sunflower seed...

Vanity upgrade: Snag a limited-edition bottle — developed in partnership with The Trevor Project — of the classic miracle leave-in product haircare fanatics swear by. ($40, itsa10haircare.com Read More.

"The original formula is a classic, but this new version is ideal for those who want to achieve a prefect blow out at home. It leaves hair manageable and very shiny."  Read Full Article Here. 

It's a 10 Haircare has released its Scalp Restore Collection, developed to reset and nourish your strands from the root. Read More.