Who says you can’t have clarified hair and volume? Our Miracle Volumizing Shampoo is designed to free your hair of residue buildup and bring out its natural beauty and volume. Our fan-favorite formula is lightweight and ideal for delicate, fine, thinning, or short hair. Enjoy fullness and shine without any weighted-down feeling!
Ingredients: Please be aware that ingredient lists may change or vary from time to time. To confirm that an It’s A 10 Haircare product is suitable for your personal use, please reference the list of ingredients that is included on your product packaging.
Marshmallow Root Extract: this natural hair care powerhouse offers numerous benefits such as lift, body, volume and lightweight conditioning with absolutely zero build-up or heaviness
Acai Extract: helps improve tensile strength and shine
Chamomile Extract: a gentle, soothing treatment for hair and scalp
Green Tea Leaf Extract: Shields hair from environmental damage with powerful antioxidants
Hydrolyzed Rice Protein: light-as-air formula that helps rebuild damaged hair
Hydrolyzed Silk: an easy-to-absorb silk protein formula that helps restore natural lightweight moisture balance
Sunflower Seed Extract: a super light extract that helps soften and add shine
10 Benefits:
1) Volumizing Formula
2) Helps to add texture
3) Adds Bounce
4) Non drying formula
5) Color Protectant
6) Deep Cleansing
7) Increases shine
8) Improves elasticity
9) Nourishes hair
10) Helps prevent breakage
How to: Apply to wet hair with massaging motion. Rinse thoroughly.
I've been using the Volumizing Shampoo for probably 15 years and absolutely love the formula and the way it makes my hair look & feel, but my latest bottle has a new scent and it's terrible - very perfumy and way too strong! It gave me a headache actually. Please change it back to the old scent!
The volumizing shampoo and karatin conditioner has saved my super fine lifeless hair…. I have spent a fortune trying to find a product that helped …. I found it with ITS A 10…. Thank you thank you…. I love my hair….my hair stylist couldn’t believe how great my is…I bought more of their spray on products…. You will love it…. I promise
gives my fine hair volume. nice smell not too strong. leaves hair clean but not stripped
This is perfect for my fine, oily hair. It comes out so shiny when I blow dry it!
Without strippers running their fingers through my hair (thanks, CoVid) I started thinning. Not being a hair products guy, cheap shampoo wasn't helping. So I tried It's A 10 volumizer and it's quite awesome. Not sure how it works but it makes it feel back to normal. Great stuff, well worth it!
