Your 10/10 takes

average rating 4.9 out of 5
Based on 716 reviews
  • 5 Stars
    674 Reviews
  • 4 Stars
    21 Reviews
  • 3 Stars
    12 Reviews
  • 2 Stars
    4 Reviews
  • 1 Star
    5 Reviews
97% of reviewers would recommend this product to a friend
Customer photos and videos
716 Reviews
Reviewed by Cheryl-lynn B.
Verified Reviewer
I recommend this product
Age Range
35 - 44
Hair Type
  • Damaged
  • Dry
  • Straight
  • Fine
  • Color-treated
Rated 5 out of 5
Review posted

Amazing product 😍

My poor hair was suffering sooo bad until I got some of this product. The plus keratin formula has me falling in love with my hair all over again!

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Reviewed by Amanda C.
Verified Buyer
I recommend this product
Age Range
35 - 44
Hair Type
  • Color-treated
  • Oily
  • Fine
  • Straight
Rated 5 out of 5
Review posted

It’s A 10 Miracle leave in plus Keratin

I have very fine and thin hair no matter what I use no matter what I’ve tried over the years and I’m 43. It’s a 10 miracle leave in no matter what type it is I get I use the shampoo conditioner. I use every product that they have and it has helped with keeping my frizz down, especially in the summer and it’s made my hair and scalp so much more healthier for his free and shiny..

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Reviewed by Paula P.
Verified Buyer
I recommend this product
Age Range
65+
Hair Type
  • Color-treated
  • Oily
Rated 5 out of 5
Review posted

Miracle in a bottle

Love this stuff. Bought a small bottle years ago from a salon and have loved it since. Takes care of the frizzy days.

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Reviewed by MaryAnn
I recommend this product
Rated 5 out of 5
Review posted

5 Stars

It's really good for my hair. Good product.

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Reviewed by Elizabeth
I recommend this product
Rated 5 out of 5
Review posted

5 Stars

Every 10 product i have bpught is amazing. i juat purchased the blow dry spray and it aure makes such a difference on my hair. Makes it smooth amd soft no frizzies. Never dissatisfied with anything i have bought i highly recommend it to anyone who struggles with tangles, frizzies, dry hair.

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Frequently Asked Questions

  • The source of Keratin in our It's A 10 Keratin line of products is hydrolyzed Keratin, a protein molecule (Keratin amino acids are what make up the protein) that has undergone a chemical process that, upon completion, has been proven to help hair in multiple ways.

  • Keratin is the building-block protein that can be found in your hair, nails, and skin. Bad hair habits – including repetitive heat styling and chemical processes, as well as environmental factors – can all break down keratin, leaving your hair weak and susceptible to damage. Replenishing the keratin in your hair with products like our Miracle Leave-In Potion Plus Keratin helps you maintain your healthy, beautiful style.

  • Use product to smooth down flyaways, or gently coat hair before placing in rollers or twists for a softening styling spray. Or use prior to blow drying or styling to minimize heat damaged hair while maximizing shine and luster.

  • Yes! Miracle Leave-In Product Plus Keratin seals and protects hair color.

  • Yes! Miracle Leave-In Product Plus Keratin offers UV protection and thermal (heat) protection.