1. Brightens highlights
2. Tones Brassiness
3. Helps nourish hair
4. Safe for everyday use
5. Conditioning formula
6. Increases shine
7. Improves elasticity
8. Moisturizing Lather
9. Enhances volume
10. Helps prevent breakage

Please be aware that ingredient lists may change or vary from time to time. To confirm that an It’s A 10 Haircare product is suitable for your personal use, please reference the list of ingredients that is included on your product packaging.

Shea Butter: Rich in antioxidants and Vitamins A & E, it helps to moisturize and fortify the hair

Panthenol: a highly effective moisturizer, fortifier and anti-oxidant

Magnolia Flower Extract: contains potent conditioning benefits

WATER (AQUA EAU), SODIUM C14-16 OLEFIN SULFONATE, COCAMIDOPROPYL BETAINE, PEG-4 RAPESEEDAMIDE, GLYCERIN, GLYCOL DISTEARATE, DIMETHICONOL, PARFUM ACRYLATES COPOLYMER, BUTYROSPERMUM PARKII BUTTER, CITRIC ACID, CITRUS LIMON PEEL OIL, COCAMIDE MIPA, COCAMIDOPROPYL DIMETHYLAMINE, DISODIUM EDTA, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, MAGNESIUM CHLORIDE,
MAGNESIUM NITRATE, MAGNOLIA GRANDIFLORA BARK EXTRACT, MAGNOLIA GRANDIFLORA FLOWER EXTRACT, MAGNOLIA
GRANDIFLORA LEAF EXTRACT, PANTHENOL, PEG-45M, POLY(C20-28 OLEFIN), SILICA, SODIUM CHLORIDE, SODIUM HYDROXIDE,
SODIUM SULFATE, TEA-DODECYLBENZENESULFONATE, METHYLCHLOROISOTHIAZOLINONE, METHYLISOTHIAZOLINONE, BENZYL SALICYLATE, CITRONELLOL, GERANIOL, LIMONENE, LINALOOL, CI 60730

Apply to wet hair with massaging motion.  Rinse thoroughly.  For maximum benefits leave lather on for 3 to 5 minutes.