Khloé Kardashian Introduces It's a 10 Haircare Rebrand at Ulta Beauty World

By Jeff Aronson

Khloé Kardashian Introduces It's a 10 Haircare Rebrand at Ulta Beauty World

Khloé Kardashian celebrates her debut as a Global Brand Ambassador for It’s a 10 Haircare.

The 41-year-old reality star made a special appearance at Ulta Beauty World at the Orange County Convention Center in Orlando, Fla. on Thursday (April 16).

 

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It's a 10 Haircare names Khloé Kardashian as global brand ambassador
About the brand Press

It's a 10 Haircare names Khloé Kardashian as global brand ambassador

By Jeff Aronson

Founded by stylist and entrepreneur Carolyn Aronson, the brand has built its reputation on multi-benefit, salon-grade formulas, a positioning it intends to maintain as it modernizes its visual identity. The rebrand, set to roll out in...
It’s a 10 Haircare founder and CEO on self-funding and starting over
About the brand Press

It’s a 10 Haircare founder and CEO on self-funding and starting over

By Jeff Aronson

For 20-year-old self-funded brand It’s a 10 Haircare, long-term success has come through business makeovers. CEO Carolyn Aronson had been working in salons since she was 16 and was sick of using a bunch of...